Sephora and Rare Beauty, the cosmetics brand founded by Selena Gomez, are teaming up to raise funds for youth mental health on World Mental Health Day, October 10th.
 
On the 10th, Sephora will donate 100% of Rare Beauty product sales to the Rare Impact Fund, a non-profit organization dedicated to reducing the stigma associated with mental health and expanding access to mental health services and education for young people around the world.
 
“I’m honored that Rare Beauty is partnering with Sephora this World Mental Health Day to raise funds for the Rare Impact Fund through Rare Beauty sales at Sephora,” said Selena Gomez, Founder and Creator of Rare Beauty and the Rare Impact Fund. “The mental health crisis is one of the most serious issues facing young people today and this work would not be possible without the support of partners, like Sephora, who not only believe in this mission, but donate crucial funds to expand mental health resources to young people around the world.”

Addressing the Mental Health Crisis Around the World

Leveraging Sephora’s global reach, donations will be made across twenty-eight markets where Sephora operates, including Australia, Brazil, Bulgaria, Canada, Czech Republic, Denmark, France, Germany, Greece, Hong Kong SAR, Italy, Malaysia, Mexico, New Zealand, the Philippines, Poland, Portugal, Romania, Serbia, Singapore, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, the United Kingdom, and the United States.
 
“At Sephora, we believe that beauty can be a positive contributor to mental health,” said Deborah Yeh, Global Chief Purpose Officer, Sephora. “We share Rare Beauty’s values of kindness and inclusion, which is why they were the ideal partner for us on World Mental Health Day.”
 
“We are thrilled to partner with Sephora on World Mental Health Day to raise critical funds for youth mental health,” said Elyse Cohen, VP of Social Impact & Inclusion at Rare Beauty, and President of the Rare Impact Fund. “To date, the Rare Impact Fund has reached more than 740,000 young people, 10,000 teachers and administrators, and 367 educational systems and we’re just getting started. Funds raised through the Make a Rare Impact campaign will directly support existing and future Rare Impact Fund grantees and ensure young people receive access to the resources they need to support their mental health.”
 
This partnership is a significant step towards destigmatizing conversations about mental health and ensuring that young people have the support they need. By raising funds for the Rare Impact Fund, Sephora and Rare Beauty are making a difference in the lives of young people around the world.